Planning to undertake a donation effort for your Fairwood non-profit … but unsure where to start? Perhaps the team member who oversaw the previous outreach retired or exited? Or, you’re just low on staff and long on tasks to be done?
You need a turnkey mailing service that knows how direct mail for non-profits operates. Simply put, you need Bresser’s Information Services, a mail service provider (MSP) that does the charity fund-raising can be imposing, and ripe for slip-ups. How do non-profit postage rates function? Which types of organizations qualify? Can any materials be mailed, or only specific types?
First, a definition. Non-profit mail is printed material eligible to be mailed as USPS Marketing Mail®, by organizations authorized by the Postal Service™, at significantly reduced non-profit postage rates.
You can realize tremendous savings on postage … as long as you adhere to the rules. Bresser’s Information Services knows them intimately, and is ready to help.
Remember, nothing that requires sending via First Class Mail® is eligible for non-profit rates. The rules are well defined. Unbendable. Don’t even try.
So, what can you mail at non-profit rates? Self-mailers, letters, newsletters and booklets weighing less than 16 ounces can be eligible for USPS Marketing Mail®.
Only materials of authorized organizations, registered as non-profits with USPS, can be mailed at non-profit rates. Stated otherwise, don’t try to utilize the non-profit status of another Fairwood organization. It won’t fly. Authorized organizations are barred from sharing their mailing privilege. Obtain your own.
How? Complete PS Form 3624, Application to Mail at Nonprofit USPS Marketing Mail® Prices. Be ready to show documentation that your organization is a legal non-profit. Fill out the form entirely. Doing so can be the difference in a decision returning in days, versus weeks.
Is your Fairwood organization eligible? Very likely, as long as your due diligence is complete. The categories of organizations approved for Nonprofit USPS Marketing Mail® rates are many: philanthropic, religious, educational, veterans, scientific, labor, fraternal, political … the list goes on.
Got your non-profit authorization? Great. Let’s get your mailing moving. Bresser’s Information Services will mail on your organization’s behalf, using our mailing permit.
There’s a reason our name includes “services,” however. We don’t stop at readying your mail for the greatest postage savings, and delivering it at the post office.
We provide advice on designing your mail piece. Print your materials in full color. Populate and expand your mailing list, using recipients known to support certain causes. Polish up your list, deleting vacant and duplicate addresses. Find new addresses for recipients who have moved.
Since its founding in 1946, Bresser’s Information Services has printed, addressed and mailed millions of donation campaign mailers. We understand the regulations, the rates, and how to land your fund-raising outreach in the right hands.
Contact us to begin your next Fairwood fund-raising effort. We’re a mail house, for sure – one focused on keeping your non-profit house strong, vibrant, and doing good work in the community.