Ready to start up a donation effort for your Saint Martins charity … but unclear where to start? Has the team member who ran the prior outreach retired or departed? Or, you’re just low on staff and long on work?
You need a turnkey mailing service that knows how direct mail for charities operates. Put differently, you need Bresser’s Information Services, a mail service provider (MSP) that does the heavy lifting fund-raising can be ambiguous, and ripe for mistakes. How do non-profit postage rates work? Which types of operations are eligible? Can any materials be mailed, or only specific types?
First, a definition. Non-profit mail is printed material eligible to be mailed as USPS Marketing Mail®, by organizations authorized by the Postal Service™, at significantly reduced non-profit postage rates.
You can realize sizable savings on postage … as long as you follow the rules. Bresser’s Information Services understands them inside and out, and is ready to help.
Remember, nothing that requires sending via First Class Mail® qualifies for non-profit rates. The rules are strict. Unbendable. Don’t even try.
So, what can you mail at non-profit rates? Self-mailers, letters, newsletters and booklets weighing less than 16 ounces can be eligible for USPS Marketing Mail®.
Only materials of authorized organizations, registered as non-profits with USPS, can be mailed at non-profit rates. Stated otherwise, don’t try to utilize the non-profit status of another Saint Martins organization. It won’t end well. Authorized organizations are barred from sharing their mailing privilege. Get your own.
How? Complete PS Form 3624, Application to Mail at Nonprofit USPS Marketing Mail® Prices. Be prepared to show documentation that your organization is a legal non-profit. Fill out the form entirely. Doing so can be the difference in a decision returning in days, versus weeks.
Is your Saint Martins organization eligible? Probably, as long as your due diligence is complete. The classifications of organizations approved for Nonprofit USPS Marketing Mail® rates are many: philanthropic, religious, educational, veterans, scientific, labor, fraternal, political … the list goes on.
Got your non-profit authorization? Great. Let’s get to work. Bresser’s Information Services will mail on your organization’s behalf, using our mailing permit.
There’s a reason our name includes “services,” though. We don’t stop at readying your mail for the greatest postage savings, and delivering it at the post office.
We provide advice on designing your mail piece. Print your materials in full color. Populate and expand your mailing list, using recipients known to support specific causes. Clean up your list, removing vacant and duplicate addresses. Find new addresses for recipients who have moved.
Since its founding in 1946, Bresser’s Information Services has printed, addressed and mailed millions of donation campaign materials. We understand the rules, the rates, and how to land your fund-raising outreach in the right hands.
Contact us to initiate your next Saint Martins fund-raising campaign. We’re a mail house, for sure – one focused on keeping your non-profit house strong, vibrant, and doing good work in the community.