Planning to initiate a donation campaign for your Coral Gables non-profit organization … but unclear where to start? Perhaps the professional who oversaw the last outreach retired or departed? Or, you’re just short on workers and long on work?
You need a turnkey mailing service that comprehends how direct mail for charities operates. In other words, you need Bresser’s Information Services, a mail service provider (MSP) that does the logistical limbo) for your Coral Gables direct mail fund-raising.
Using direct mail for {non-profit fund-raising can be uncertain, and ripe for errors. How do non-profit postage rates operate? Which types of organizations qualify? Can any materials be mailed, or only certain types?
First, a definition. Non-profit mail is printed material eligible to be sent as USPS Marketing Mail®, by organizations authorized by the Postal Service™, at considerably reduced non-profit postage rates.
You can realize sizable savings on postage … as long as you adhere to the rules. Bresser’s Information Services understands them completely, and is prepared to help.
Remember, nothing that has to be sent via First Class Mail® is eligible for non-profit rates. The rules are well defined. Unbendable. Don’t even try.
So, what can you mail at non-profit rates? Self-mailers, letters, newsletters and booklets weighing less than 16 ounces can classify for USPS Marketing Mail®.
Only materials of authorized organizations, registered as non-profits with USPS, can be mailed at non-profit rates. Put differently, don’t try to piggyback on the non-profit status of another Coral Gables organization. It won’t fly. Authorized organizations are barred from sharing their mailing privilege. Get your own.
How? Complete PS Form 3624, Application to Mail at Nonprofit USPS Marketing Mail® Prices. Be prepared to show proof that your organization is a legal non-profit. Fill out the form entirely. Doing so can make the difference in a decision returning in days, versus weeks.
Is your Coral Gables organization eligible? Very likely, as long as your due diligence is complete. The classifications of organizations approved for Nonprofit USPS Marketing Mail® prices are many: philanthropic, religious, educational, veterans, scientific, labor, fraternal, political … the list goes on.
Got your non-profit authorization? Great. Let’s get your mailing moving. Bresser’s Information Services will mail on your organization’s behalf, using our mailing permit.
There’s a reason our name includes “services,” though. We don’t stop at preparing your mail for the greatest postage savings, and dropping it at the post office.
We provide advice on designing your mail piece. Print your materials in full color. Populate and expand your mailing list, using recipients known to give to certain causes. Clean up your list, removing vacant and duplicate addresses. Find new addresses for recipients who have moved.
Since its founding in 1946, Bresser’s Information Services has printed, addressed and mailed millions of donation campaign pieces. We know the rules, the rates, and how to get your fund-raising outreach in the right hands.
Contact us to initiate your next Coral Gables fund-raising campaign. We’re a mail house, for sure – one dedicated to keeping your non-profit house strong, vibrant, and doing good work in the community.