Seeking to start up a donation campaign for your West Palm Beach non-profit organization … but uncertain where to start? Maybe the professional who oversaw the earlier outreach retired or exited? Or, you’re just short on employees and long on work?
You need a turnkey mailing service that knows how direct mail for charities operates. Simply put, you need Bresser’s Information Services, a mail service provider (MSP) that does the logistical limbo) for your West Palm Beach direct mail fund-raising.
Using direct mail for {non-profit fund-raising can be ambiguous, and ripe for slip-ups. How do non-profit postage rates function? Which types of operations qualify? Can any materials be mailed, or only specific types?
First, a definition. Non-profit mail is printed material eligible to be mailed as USPS Marketing Mail®, by organizations authorized by the Postal Service™, at considerably reduced non-profit postage rates.
You can realize momentous savings on postage … as long as you obey the rules. Bresser’s Information Services knows them inside and out, and is prepared to assist.
Remember, nothing that requires sending via First Class Mail® qualifies for non-profit rates. The rules are strict. Unbendable. Don’t even try.
So, what can you send at non-profit rates? Self-mailers, letters, newsletters and booklets weighing less than 16 ounces can qualify for USPS Marketing Mail®.
Only materials of authorized organizations, registered as non-profits with USPS, can be mailed at non-profit rates. Stated otherwise, don’t try to utilize the non-profit status of another West Palm Beach organization. It won’t fly. Authorized organizations are prohibited from sharing their mailing privilege. Apply for your own.
How? Complete PS Form 3624, Application to Mail at Nonprofit USPS Marketing Mail® Prices. Be ready to show proof that your organization is a legal non-profit. Fill out the form entirely. Doing so can be the difference in a decision returning in days, versus weeks.
Is your West Palm Beach organization eligible? Very likely, as long as your due diligence is complete. The classifications of organizations eligible for Nonprofit USPS Marketing Mail® prices are many: philanthropic, religious, educational, veterans, scientific, labor, fraternal, political … the list goes on.
Got your non-profit authorization? Great. Let’s get down to business. Bresser’s Information Services will mail on your organization’s behalf, using our mailing permit.
There’s a reason our name includes “services,” though. We don’t stop at readying your mail for the largest postage savings, and delivering it at the post office.
We provide advice on designing your mail piece. Print your materials in full color. Populate and expand your mailing list, using recipients known to donate to specific causes. Polish up your list, removing vacant and duplicate addresses. Find new addresses for recipients who have relocated.
Since its founding in 1946, Bresser’s Information Services has printed, addressed and mailed millions of fund-raising mailers. We know the regulations, the rates, and how to get your fund-raising outreach in the right hands.
Contact us to launch your next West Palm Beach fund-raising campaign. We’re a mail house, for sure – one dedicated to keeping your non-profit house strong, vibrant, and doing good work in the community.