Aiming to undertake a fund-raising campaign for your Blair Village non-profit … but unclear where to start? Maybe the person who supervised the previous outreach retired or departed? Or, you’re just short on employees and long on work?
You want a turnkey mailing service that understands how direct mail for charities works. In other words, you need Bresser’s Information Services, a mail service provider (MSP) that does the logistical limbo) for your Blair Village direct mail fund-raising.
Using direct mail for {non-profit fund-raising can be uncertain, and ripe for errors. How do non-profit postage rates function? Which types of operations qualify? Can any materials be mailed, or only certain types?
First, a definition. Non-profit mail is printed material eligible to be mailed as USPS Marketing Mail®, by organizations authorized by the Postal Service™, at significantly reduced non-profit postage rates.
You can reap sizable savings on postage … as long as you adhere to the rules. Bresser’s Information Services understands them inside and out, and is prepared to assist.
Remember, nothing that requires sending via First Class Mail® qualifies for non-profit rates. The rules are clearly laid out. Unbendable. Don’t even try.
So, what can you send at non-profit rates? Self-mailers, letters, newsletters and booklets weighing less than 16 ounces can qualify for USPS Marketing Mail®.
Only materials of authorized organizations, registered as non-profits with USPS, can be mailed at non-profit rates. Stated otherwise, don’t try to ride the non-profit status of another Blair Village organization. It won’t fly. Authorized organizations are prohibited from sharing their mailing privilege. Get your own.
How? Complete PS Form 3624, Application to Mail at Nonprofit USPS Marketing Mail® Prices. Be prepared to show documentation that your organization is a legal non-profit. Fill out the form entirely. Doing so can make the difference in a decision returning in days, versus weeks.
Is your Blair Village organization eligible? Most likely, as long as your due diligence is complete. The categories of organizations eligible for Nonprofit USPS Marketing Mail® costs are many: philanthropic, religious, educational, veterans, scientific, labor, fraternal, political … the list goes on.
Got your non-profit authorization? Great. Let’s get down to business. Bresser’s Information Services will mail on your organization’s behalf, using our mailing permit.
There’s a reason our name includes “services,” though. We don’t stop at preparing your mail for the greatest postage savings, and delivering it at the post office.
We provide advice on designing your mail piece. Print your materials in full color. Populate and expand your mailing list, using recipients known to donate to specific causes. Clean up your list, deleting vacant and duplicate addresses. Find new addresses for recipients who have moved.
Since its founding in 1946, Bresser’s Information Services has printed, addressed and mailed millions of fund-raising pieces. We understand the rules, the rates, and how to get your fund-raising outreach in the right hands.
Contact us to begin your next Blair Village fund-raising campaign. We’re a mail house, for sure – one focused on keeping your non-profit house strong, vibrant, and doing good work in the community.