Aiming to launch a donation campaign for your Eagle Ford charity … but unclear where to start? Has the person who ran the prior outreach retired or departed? Or, you’re just short on employees and long on work?
You want a turnkey mailing service that comprehends how direct mail for non-profits works. Simply put, you need Bresser’s Information Services, a mail service provider (MSP) that does the hard work fund-raising can be ambiguous, and ripe for errors. How do non-profit postage rates operate? Which types of organizations are eligible? Can any materials be mailed, or only certain types?
First, a definition. Non-profit mail is printed material eligible to be sent as USPS Marketing Mail®, by organizations authorized by the Postal Service™, at considerably reduced non-profit postage rates.
You can glean sizable savings on postage … as long as you follow the rules. Bresser’s Information Services knows them completely, and is ready to help.
Remember, nothing that has to be sent via First Class Mail® is eligible for non-profit rates. The rules are clearly laid out. Unbendable. Don’t even try.
So, what can you mail at non-profit rates? Self-mailers, letters, newsletters and booklets weighing less than 16 ounces can classify for USPS Marketing Mail®.
Only materials of authorized organizations, registered as non-profits with USPS, can be mailed at non-profit rates. Put differently, don’t try to utilize the non-profit status of another Eagle Ford organization. It won’t fly. Authorized organizations are barred from sharing their mailing privilege. Get your own.
How? Complete PS Form 3624, Application to Mail at Nonprofit USPS Marketing Mail® Prices. Be prepared to show proof that your organization is a legal non-profit. Fill out the form entirely. Doing so can be the difference in a decision returning in days, versus weeks.
Is your Eagle Ford organization eligible? Very likely, as long as your due diligence is complete. The categories of organizations eligible for Nonprofit USPS Marketing Mail® prices are many: philanthropic, religious, educational, veterans, scientific, labor, fraternal, political … the list goes on.
Got your non-profit authorization? Great. Let’s get to work. Bresser’s Information Services will mail on your organization’s behalf, using our mailing permit.
There’s a reason our name includes “services,” though. We don’t stop at readying your mail for the largest postage savings, and dropping it at the post office.
We provide advice on designing your mail piece. Print your materials in full color. Populate and expand your mailing list, using recipients known to give to certain causes. Clean up your list, deleting vacant and duplicate addresses. Find new addresses for recipients who have moved.
Since its founding in 1946, Bresser’s Information Services has printed, addressed and mailed millions of donation campaign materials. We know the regulations, the rates, and how to land your fund-raising outreach in the right hands.
Contact us to begin your next Eagle Ford fund-raising campaign. We’re a mail house, for sure – one focused on keeping your non-profit house strong, vibrant, and doing good work in the community.