Seeking to launch a fund-raising campaign for your North Hill non-profit … but unclear where to begin? Perhaps the professional who supervised the previous outreach retired or exited? Or, you’re just low on workers and long on work?
You need a turnkey mailing service that comprehends how direct mail for charities functions. In other words, you need Bresser’s Information Services, a mail service provider (MSP) that does the charity fund-raising can be uncertain, and ripe for pitfalls. How do non-profit postage rates work? Which types of organizations are eligible? Can any materials be mailed, or only specific types?
First, a definition. Non-profit mail is printed material eligible to be sent as USPS Marketing Mail®, by organizations authorized by the Postal Service™, at substantially reduced non-profit postage rates.
You can realize momentous savings on postage … as long as you stick to the rules. Bresser’s Information Services understands them intimately, and is prepared to assist.
Remember, nothing that has to be sent via First Class Mail® is eligible for non-profit rates. The rules are strict. Unbendable. Don’t even try.
So, what can you send at non-profit rates? Self-mailers, letters, newsletters and booklets weighing less than 16 ounces can classify for USPS Marketing Mail®.
Only materials of authorized organizations, registered as non-profits with USPS, can be mailed at non-profit rates. Put differently, don’t try to jump onto the non-profit status of another North Hill organization. It won’t fly. Authorized organizations are barred from sharing their mailing privilege. Apply for your own.
How? Complete PS Form 3624, Application to Mail at Nonprofit USPS Marketing Mail® Prices. Be ready to show evidence that your organization is a legal non-profit. Fill out the form completely. Doing so can make the difference in a decision returning in days, versus weeks.
Is your North Hill organization eligible? Very likely, as long as your due diligence is complete. The categories of organizations approved for Nonprofit USPS Marketing Mail® costs are lengthy: philanthropic, religious, educational, veterans, scientific, labor, fraternal, political … the list goes on.
Got your non-profit authorization? Great. Let’s get your mailing moving. Bresser’s Information Services will mail on your organization’s behalf, using our mailing permit.
There’s a reason our name includes “services,” though. We don’t stop at preparing your mail for the largest postage savings, and dropping it at the post office.
We provide advice on designing your mail piece. Print your materials in full color. Populate and expand your mailing list, using recipients known to give to certain causes. Polish up your list, removing vacant and duplicate addresses. Find new addresses for recipients who have moved.
Since its founding in 1946, Bresser’s Information Services has printed, addressed and mailed millions of fund-raising pieces. We know the rules, the rates, and how to land your fund-raising outreach in the right hands.
Contact us to start your next North Hill fund-raising campaign. We’re a mail house, for sure – one dedicated to keeping your non-profit house strong, vibrant, and doing good work in the community.