Looking to start up a donation effort for your Parkland non-profit organization … but not sure where to start? Perhaps the professional who supervised the prior outreach retired or exited? Or, you’re just low on workers and long on work?
You want a turnkey mailing service that grasps how direct mail for non-profits operates. In other words, you need Bresser’s Information Services, a mail service provider (MSP) that does the logistical limbo) for your Parkland direct mail fund-raising.
Using direct mail for {non-profit fund-raising can be mysterious, and ripe for slip-ups. How do non-profit postage rates operate? Which types of organizations are eligible? Can any materials be mailed, or only certain types?
First, a definition. Non-profit mail is printed material eligible to be sent as USPS Marketing Mail®, by organizations authorized by the Postal Service™, at substantially reduced non-profit postage rates.
You can realize sizable savings on postage … as long as you obey the rules. Bresser’s Information Services knows them inside and out, and is prepared to assist.
Remember, nothing that requires sending via First Class Mail® is eligible for non-profit rates. The rules are strict. Unbendable. Don’t even try.
So, what can you send at non-profit rates? Self-mailers, letters, newsletters and booklets weighing less than 16 ounces can classify for USPS Marketing Mail®.
Only materials of authorized organizations, registered as non-profits with USPS, can be mailed at non-profit rates. Stated otherwise, don’t try to jump onto the non-profit status of another Parkland organization. It won’t end well. Authorized organizations are barred from sharing their mailing privilege. Obtain your own.
How? Complete PS Form 3624, Application to Mail at Nonprofit USPS Marketing Mail® Prices. Be ready to show documentation that your organization is a legal non-profit. Fill out the form entirely. Doing so can make the difference in a decision returning in days, versus weeks.
Is your Parkland organization eligible? Probably, as long as your due diligence is complete. The categories of organizations eligible for Nonprofit USPS Marketing Mail® prices are many: philanthropic, religious, educational, veterans, scientific, labor, fraternal, political … the list goes on.
Got your non-profit authorization? Great. Let’s get to work. Bresser’s Information Services will mail on your organization’s behalf, using our mailing permit.
There’s a reason our name includes “services,” however. We don’t stop at preparing your mail for the greatest postage savings, and delivering it at the post office.
We provide advice on designing your mail piece. Print your materials in full color. Populate and expand your mailing list, using recipients known to give to specific causes. Clean up your list, deleting vacant and duplicate addresses. Find new addresses for recipients who have relocated.
Since its founding in 1946, Bresser’s Information Services has printed, addressed and mailed millions of donation campaign pieces. We understand the rules, the rates, and how to land your fund-raising outreach in the right hands.
Contact us to initiate your next Parkland fund-raising campaign. We’re a mail house, for sure – one focused on keeping your non-profit house strong, vibrant, and doing good work in the community.