Prepared to initiate a donation campaign for your Broward County non-profit … but unsure where to start? Maybe the person who directed the previous outreach retired or left? Or, you’re just short on employees and long on work?
You want a turnkey mailing service that understands how direct mail for non-profits works. Simply put, you need Bresser’s Information Services, a mail service provider (MSP) that does the charity fund-raising can be uncertain, and ripe for pitfalls. How do non-profit postage rates function? Which types of organizations are eligible? Can any materials be mailed, or only specific types?
First, a definition. Non-profit mail is printed material eligible to be sent as USPS Marketing Mail®, by organizations authorized by the Postal Service™, at significantly reduced non-profit postage rates.
You can reap serious savings on postage … as long as you obey the rules. Bresser’s Information Services knows them inside and out, and is prepared to help.
Remember, nothing that has to be sent via First Class Mail® qualifies for non-profit rates. The rules are clearly laid out. Unbendable. Don’t even try.
So, what can you mail at non-profit rates? Self-mailers, letters, newsletters and booklets weighing less than 16 ounces can be eligible for USPS Marketing Mail®.
Only materials of authorized organizations, registered as non-profits with USPS, can be mailed at non-profit rates. Stated otherwise, don’t try to ride the non-profit status of another Broward County organization. It won’t work. Authorized organizations are prohibited from sharing their mailing privilege. Apply for your own.
How? Complete PS Form 3624, Application to Mail at Nonprofit USPS Marketing Mail® Prices. Be prepared to show documentation that your organization is a legal non-profit. Fill out the form completely. Doing so can make the difference in a decision returning in days, versus weeks.
Is your Broward County organization eligible? Very likely, as long as your due diligence is complete. The classifications of organizations approved for Nonprofit USPS Marketing Mail® rates are lengthy: philanthropic, religious, educational, veterans, scientific, labor, fraternal, political … the list goes on.
Got your non-profit authorization? Great. Let’s get your mailing moving. Bresser’s Information Services will mail on your organization’s behalf, using our mailing permit.
There’s a reason our name includes “services,” though. We don’t stop at readying your mail for the largest postage savings, and delivering it at the post office.
We provide advice on designing your mail piece. Print your materials in full color. Populate and expand your mailing list, using recipients known to support specific causes. Polish up your list, removing vacant and duplicate addresses. Find new addresses for recipients who have relocated.
Since its founding in 1946, Bresser’s Information Services has printed, addressed and mailed millions of donation campaign materials. We know the rules, the rates, and how to get your fund-raising outreach in the right hands.
Contact us to initiate your next Broward County fund-raising campaign. We’re a mail house, for sure – one focused on keeping your non-profit house strong, vibrant, and doing good work in the community.