Ready to initiate a fund-raising effort for your Maricopa County charity … but not sure where to begin? Maybe the staffer who directed the previous outreach retired or exited? Or, you’re just short on staff and long on tasks to be done?
You want a turnkey mailing service that understands how direct mail for charities operates. Put differently, you need Bresser’s Information Services, a mail service provider (MSP) that does the heavy lifting fund-raising can be intimidating, and ripe for mistakes. How do non-profit postage rates operate? Which types of organizations qualify? Can any materials be mailed, or only specific types?
First, a definition. Non-profit mail is printed material eligible to be mailed as USPS Marketing Mail®, by organizations authorized by the Postal Service™, at significantly reduced non-profit postage rates.
You can realize sizable savings on postage … as long as you obey the rules. Bresser’s Information Services understands them intimately, and is prepared to assist.
Remember, nothing that has to be sent via First Class Mail® is eligible for non-profit rates. The rules are strict. Unbendable. Don’t even try.
So, what can you send at non-profit rates? Self-mailers, letters, newsletters and booklets weighing less than 16 ounces can qualify for USPS Marketing Mail®.
Only materials of authorized organizations, registered as non-profits with USPS, can be mailed at non-profit rates. Put differently, don’t try to jump onto the non-profit status of another Maricopa County organization. It won’t fly. Authorized organizations are prohibited from sharing their mailing privilege. Apply for your own.
How? Complete PS Form 3624, Application to Mail at Nonprofit USPS Marketing Mail® Prices. Be prepared to show documentation that your organization is a legal non-profit. Fill out the form completely. Doing so can make the difference in a decision returning in days, versus weeks.
Is your Maricopa County organization eligible? Probably, as long as your due diligence is complete. The classifications of organizations approved for Nonprofit USPS Marketing Mail® rates are many: philanthropic, religious, educational, veterans, scientific, labor, fraternal, political … the list goes on.
Got your non-profit authorization? Great. Let’s get down to business. Bresser’s Information Services will mail on your organization’s behalf, using our mailing permit.
There’s a reason our name includes “services,” however. We don’t stop at preparing your mail for the greatest postage savings, and delivering it at the post office.
We provide advice on designing your mail piece. Print your materials in full color. Populate and expand your mailing list, using recipients known to donate to certain causes. Clean up your list, removing vacant and duplicate addresses. Find new addresses for recipients who have relocated.
Since its founding in 1946, Bresser’s Information Services has printed, addressed and mailed millions of donation campaign mailers. We know the regulations, the rates, and how to get your fund-raising outreach in the right hands.
Contact us to start your next Maricopa County fund-raising campaign. We’re a mail house, for sure – one focused on keeping your non-profit house strong, vibrant, and doing good work in the community.